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Labotory是一家位于韩国首尔的设计工作室,他们追求实现梦想中的空间,通过愉快的,自由奔放的诠释和设计克服了空间限制。他们并不满足视觉美感,采用独特的设计语言,印象和空间细微差异来表达更加成熟的价值。

Labotory is a design studio based in Seoul, South Korea. They seeks to realize thespace in the dream, overcoming the limitation of space through pleasant, freeand unrestrained interpretation and design. They are not satisfied with visual beauty and aim to express more mature values by presenting unique information, impressions and spatial nuances.

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Sappun Flagship Store

极简品牌鞋店

这是Labotory在首尔的购物和旅游中心明洞打造的最新项目。为了让国内外顾客体验“Sappun”这个品牌时有很多思考,Labotory决定给它贴上“hit the stage”的标签,意思是“为……制造一个特殊的舞台”。它为顾客创造了一个特殊的舞台时刻。从这个概念出发,Labotory选择了设计语言,如舞台、主角、灯光。

There were many concerns about allowing domestic and foreign customers to experience the brandof 'SAPPUN' in Myeong-dong, which is the hub of shopping and tourism in Seoul. Labotory have decided to tag 'hit the stage,' which means 'make a special stage for.' It makes special stage moments for customers. From this concept, they chose the design language, such as the stage, the main character, and light.

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首先,从外面到里面的地板成为主要人物出现的通道。为了展示舞台上感受到的专业和关注,幕布的形象表现为层层叠叠的墙壁和灯光。光线从墙上照射下来,轻柔地穿过空间,营造出柔和的氛围。

First, the floor from the outside to the inside becomes the runway where the main character appears. To show the specialty and attention felt on the stage, the image ofthe curtain expresses as a layered wall and a light. The light that came down the wall gently spread through the space to create a soft mood.

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此外,标志性的材料不仅覆盖了外立面,还做为从柜台到一层和二层的墙面连接,这些都元素强化了SAPPUN的品牌认同感。此外,天花板上的镜子反射圆柱,消除了空间的限制,走过去是狭长的走廊。最后,垂直延伸的目光越过了有点狭窄的空间。

Also, the signature material not only covers external facades but also shows connectivity from the counter to the front wall of the first and the second floors. These elements reinforce the brand identity of SAPPUN. Further more, the mirror on the ceiling reflects columns, eliminating the limitations of the space that used to be made up of narrow and long corridors. Finally, the gaze extended vertically overcomes the somewhat narrow space.

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家具和照明协调了丙烯酸、木材和金属的多样性,展示了所有东西的工艺。同时,曲线的节奏和不对称平衡使得SAPPUN的身份甚至在细节上都很突出。设计团队通过Myeong-Dong Stage,用这些空间语言向客户传达品牌价值和体验,强化品牌形象。

Furniture and lighting harmonize the diversity of acrylic, wood, and metal to reveal the craftsmanship of all things. Also, the rhythm and asymmetrical balance of the curve allow the identity of SAPPUN to stand out even in the details. The design team convey brand values and experiences to customers with these spatial languages through the Myeong-dong Stage and aims to strengthen the brand'simage.

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